Tagged: "influencers"

Building an Influencer Marketing Program
Building an Influencer Marketing Program

Building an Influencer Marketing Program

Building an Influencer Marketing Program

by - on March 23, 2013

For those of you who missed the MCForum B2B Insights conference last week,  a quick recap of my presentation about influencers (full deck below). You need to approach influencer marketing with the same seriousness as ...

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Improving Relationships with Influencers: Upcoming Presentation at MCForum B2B Insights Conference
Improving Relationships with Influencers: Upcoming Presentation at MCForum B2B Insights Conference

Improving Relationships with Influencers: Upcoming Presentation at MCForum B2B Insights Conference

Improving Relationships with Influencers: Upcoming Presentation at MCForum B2B Insights Conference

by - on March 9, 2013

I’ve been asked to present about improving relationships with influencers at the upcoming MCForum B2B Insights Conference, taking place next week. Some of the things I’ll be talking about are: Why influencer marketing matters How ...

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