PODCAST: How to Hire Marketers
In this special episode of the B2B Startup Growth podcast, I spoke with Shoham Eckhous of Penguin Strategies about hiring marketers for tech startups. I’ve been a CMO and strategist for several B2B startups and ...
Tagged: "CMO"
Calling All Heads of Marketing – Please fill out this 15 minute survey
After years of marketing technology globally, and talking with dozens of marketing peers and CEOs, I realized that each company follows its own theory and practice of marketing, based on the company’s overall strategy. However ...
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