The Lean Marketer Blog

MarketingSherpa on Lean PR Campaigns

MarketingSherpa is one of the leading research firms specializing in tracking what works in all aspects of marketing. Their goal, according to their web site, is “to give marketers of the world the stats, inspiration, ...

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How to start a blog – the tactical stuff

The previous post was about why to start a blog and how to prepare yourself strategically. Now I’ll get into some of the nitty gritty tactical issues of how I actually started this blog. 1) ...

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How (and Why) to Start a Blog

After I found myself recommending to the third acquaintance in a row that she start a blog, I decided it was time to start taking my own advice, the closest thing to eating my own ...

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