Articles by: sharage

Top 6 Podcasts for Marketers

Have you discovered any new and amazing podcasts on your commute? Been listening to Serial? Enjoying Freakonomics and This American Life? Of course you have. But have you checked out some of the great marketing ...

No Comments Read more

Tips and Tricks for Improving Your Email Marketing Campaign

We recently helped a client with a blog post about improving customer experience with email and we also covered the basics of knowing when to say “When” in this blog post. It got me thinking ...

No Comments Read more

It’s not about YOU: The difference between features and benefits

We’ve had a lot of clients come to us to help them re-work their marketing materials or develop their marketing messages from scratch. This is what we do. We’re marketing consultants. We help our clients ...

No Comments Read more

Contact List Email Frequency: Knowing When to say “When”

Congratulations! You successfully collected valid email addresses from people who have given you permission to email them from time to time! This is no easy feat, as you know. In fact, procuring a valid, permission-based ...

No Comments Read more

Marketing Summer Reading List 2014

It’s already August and you may have noticed the familiar calm felt throughout your office. Many of your colleagues or clients may be taking a week or two off to spend time with family or ...

No Comments Read more